Tuesday, April 3, 2012

How to Get Ranked on Page 1 of Google - How Hard Can It Be?


In this article and then spend some time looking at how you get ranked on page 1 of Google. I'm going to discuss the reality behind every Internet marketers dream of having their website listed in the top three or four organic listings on Google.
Let's first talk about why it's so important to get on the first page of Google. For all Internet marketers the key is driving traffic to your offers, affiliate links, squeeze pages etc and converting traffic into sales for a profit.
Now we can as affiliate marketers pay for that traffic through pay per click (PPC) schemes offered by all the major search engines however from experience this is at best an educated gamble where if you win you cash in big however if you lose your cash out even bigger. Trust me I have been on both ends of this equation.
So the other alternative is to generate free organic traffic by getting your web presence high in the search engines. Now some will tell you that it's extremely hard to achieve this and unfortunately the number of cases this is correct. Sorry to tell you that but let's be honest some of the hottest and most competitive keywords you will never be able to break on to page 1 of Google.
But do not give up all hope because I'm here to tell you that you can rank on page 1 of Google for the less competitive keyword searches sometimes called long chain keywords. And by targeting your activities at these less competitive keyword searches you're able to harvest the traffic that these generate by ranking on page 1 of Google.
So how do you rank on page 1 of Google? Simple answer is that you need to build back links to your webpages from high-ranking websites. These websites carry weight with Google and when you have relevant links back to your webpages Google rewards you by listing your pages highly in search results.
So how do you get these back links? Well there are two methods that I have found to be extremely effective. The first is to use article marketing to generate high-quality back links from sites such as EzineArticles and ArticlesBase, if you write informative and interesting articles they can be picked up by other Webmasters and posted onto their own sites generating even more back links.
The second method I have used with great effect is creating links using relevant content on web 2.0 blog sites and then linking that content together in a link wheel. This method adds additional weight to the links back to your website by convincing Google that the content on your page is highly relevant and interesting due to the number of links and the network of links feeding back to it.
So in answer to my question how do you get ranked on page 1 of Google? And how hard can it be. Simple answer is you need to build back links, high-quality back links, you websites. To do this manually is very time-consuming however it's not rocket science and can be achieved quite easily. The key is how to save time and the answer to that question is to automate the process.
To find out how you can automate this process and to get your free guide on building a successful cash generating blog visit my review of Auto Traffic Monopoly [http://areviewof.info/auto-traffic-monopoly] and see exactly how easy it is to drive highly targeted traffic to any website.


Public Relations Job Description


The public relations job description covers a wide range of activities right from maintaining good relations with the press to even the company peers and rivals. The PR job description expects a PR professional to build up interest and awareness and serve as a spokesperson between the company and various groups, for instance the public. He controls the amount of information that the public receive about the company, product or a person related to the company. He can communicate very effectively on the print, through the phone or in person.
A campaign will be successful if the client company is presented in the best light. Conventionally, it is achieved through press releases to reporters and placement of stories in the broadcast, print and virtual media. A press release is in the format of a news story and sends a message. It is usually sent through email.
Advertising and Public Relations
A lot of people confuse the public relations job description with advertising. PR is different from advertising. In case of an advertisement, an ad time or space is purchased while in case of PR, that space or time is got for free. That is the strategy employed in public relations jobs which is not found in advertisement.
Job Titles
The lowest position from which public relations job opportunities start is from the level of account coordinator. Through hard work, it is possible to become the account director in a period of five years. In seven years, you can also become the PR manager. In the corporate setting, the duties of PR jobs fall under a variety of titles. There is the title of a community relations director, media specialist, external and internal communication specialists and PR Officer.
Skills Required
So what does a public relations job description really entail? For starters, you must not be shy. Your verbal and written communication skills should be excellent. Good PR personnel are well versed in news and current affairs and popular culture. They are also adept at time management, public speaking, cold calling, budgeting, event planning and research.
Salary
The salary varies depending on degree, skills, experience, city and company size. However last seen according to PayScale.com in an April 2009 survey, a US based account coordinator gets a median salary of $31, 987 while a PR manager earns around $65,959.
Public Relations Writing Tools
A lot of written materials are used for PR jobs. These mostly include press kits (fact sheet, company history and personnel biographies), press releases, newsletters, speeches, website content, feature articles, event listings, proposals, website content and pitch letters which are persuasive in tone and sent to TV producers and journalists. These pitch letters are generally sent with the intention of convincing them to run stories on the PR Officer's client.
Degree
A degree helps but it is not mandatory. There are a lot of colleges that offer degrees in public relations. A minimum graduate level of education is mandatory. However the best way to start in the industry is to do an internship. It gives on the job experience and prepares you for building a career in this field.